5 Best SEO Content Writing Services for Websites in 2023

Developing a website for your business from scratch can be costly and time-consuming.

Apart from creating a professional visual appearance, you need excellent content to introduce your company, products, and services to the market.

However, writing fantastic content for the website can be twice as challenging as regular article writing because you have to optimize it for SEO (Search Engine Optimization.)

Optimizing your web content for SEO is vital. Though you have written a stunning article, it would be worthless if no one sees it. Your business will get no online visibility from search engines, find no target audiences, generate no conversions, and finally die in the darkness.

The task seems to be insurmountable. Fortunately, SEO content writing services can come to the rescue.

These services hire freelance writers who have expertise and experience in writing excellent content for both visitors and search engines. They will write articles based on your instructions and then submit them to you for approval before publishing them on your website.

When it comes to gaining valuable organic traffic to your website, these top-notch articles are highly effective. Undoubtedly, numerous businesses, corporations, and enterprises utilize this service to create content to promote their products and services and increase brand awareness.

Everything sounds great, doesn’t it?

Nevertheless, not all SEO content creation services are reliable. Some of them might create low-quality content, which will not only fail to rank by search engines but also scare away website visitors. Your investment in content will be to no avail.

Therefore, selecting the right SEO writing services is also crucial.

This post will provide you with the best SEO content writing services based on my research for you to choose them freely based on your budget and other requirements.

Affiliate Disclosure: This post from Victory Tale contains affiliate links. We will receive a small commission from these service providers if you decide to subscribe to their services.

Nevertheless, we always value integrity and prioritize our audience’s interests. You can rest assured that we will present these services in this article truthfully.

Things to Know

Pricing Structure

Regarding pricing, currently, all SEO writing companies utilize either or both of these pricing models.

• Pay-as-you-go
• Subscription

The Pay-as-you-go system is straightforward. You will pay a one-time fee. Total fees will vary according to numerous factors, including the number of words, writing difficulty (advanced articles that require a specialist to write will cost more), and many others.

The subscription model charges customers a flat fee monthly or annually. The great thing is you can send unlimited requests to your SEO content writers to make changes, improve the content or start writing new articles from scratch.

The question is, “As a customer, which model is better for us?”

The answer is, “It depends on your requirements.“

If you own a business website and want only a few exceptional articles, Pay-as-you-go or a short-term subscription would be optimal.

However, if you aim to create an affiliate site and always need excellent articles, a long-term subscription would be the best option.

“Unlimited Content Writing” Myth

Some content writing companies that use this subscription model usually market their services as “unlimited content writing” or “unlimited copywriting.”

This seems to be extremely attractive to bloggers or affiliate marketers who need a lot of quality content for their website but do not want to write on their own.

Although you can send unlimited requests, your SEO content writer will complete your ongoing request before working on the next one. Thus, you won’t receive 1,000 articles in one month.

In other words, unlimited content writing will not be equivalent to unlimited articles. Based on my observations, you should expect to receive no more than 20 two-thousand-word articles each month.

Plagiarism and Copyright Issues

These are two issues that many customers are worried about and hinder them from using content writing services.

However, if you use the services I recommend on this list, you can rest assured that you will receive the original content. The reason is that all companies recruit expert writers, and they have a meticulous quality control process.

With regards to copyright, you will own all content written by SEO content writers. Therefore, you are free to distribute in any form.

Content Quality Issues

All the companies recommended in this post certainly create high-quality content for your business.

However, since quality is a subjective attribute, I highly recommend requesting sample articles to self-evaluate the writing quality thoroughly before making decisions.

Also, all services permit unlimited revisions. It is vital to review all drafts manually and ask your content writer to make changes until the articles and blog content meet your expectations.

1. Panda Copy

Panda Copy is a US-based content writing company that specializes in copywriting services. If you want a well-written, SEO-friendly article, Panda Copy’s content writers can provide you with an excellent one in 1-2 business days.

Ordering Process

After you subscribe to the service, you will access the dashboard and fill out the questionnaire about what you want in your article, including SEO keywords, length, and other necessary information.

Panda Copy accepts all niches except highly specialized topics. If you are unsure, you might want to consult your project manager about this issue before proceeding with the request.

If you own a content brief creation software such as Frase.io, I suggest using it to save time and provide a more comprehensive project brief to Panda Copy’s content specialist. The more details you provide, the more likely the content will satisfy you.

That’s all you need to do. Within two business days, you will receive the finished article. If you are not satisfied with the draft, you can request revisions until you are satisfied.

Pricing

Currently, Panda Copy has three pricing tiers as follows (the pricing below is for monthly subscriptions):

• Essential – $499 per month
• Professional – $949 per month
• Dedicated – $1499 per month

Panda Copy offers a discount if you subscribe to the service for a longer timeframe (quarterly or annually)

All plans are almost the same, as there is no limit to copy requests and revisions. However, Professional plan users can also select stock images, while dedicated plan users will have dedicated writer and Slack access.

That’s not all. Most significantly, the writer’s commitment to the top plans is much higher.

On average, content writers will write 500 words per day for Essential plan subscribers, but up to 1,000 for Professional plan subscribers and 1,500 for Dedicated plan subscribers.

For instance, if you request a 2,000-word article, Essential plan subscribers will have to wait approximately 4 business days. At the same time, it will only take a day and a half for Dedicated plan subscribers.

In other words, higher plan subscribers will get their requests done faster, allowing Panda Copy’s writers to work on another request you sent earlier. Hence, they will receive more content per month.

Based on my observations, the daily commitment of 500-1500 words is considered high compared to other competitors that offer the same services at similar pricing. Hence, Panda Copy provides excellent value for money.

Cost Per Word

The below table shows the highest possible number of words that the Panda Copy content team can write for each plan per month (22 is the number of business days within a month.)

The cost per word for each plan is not very different. Subscribing to higher plans will, therefore, not save you the price per word, but it will help your website grow faster, as you will receive more new content to post per month.

Best for ..?

To use Panda Copy, it would be best if you need at least 11,000 words of content monthly. Otherwise, Pay-as-you-go content writing services such as SEOButler or Article-Writing Co (see below) are better alternatives.

If you just need a few articles for your business website, such as a sales copy or product description, I think a monthly subscription to the Essential plan will suffice. You can cancel the service anytime if you don’t need more content.

In contrast, higher plans will be best for content marketing agencies or large websites that need a lot of high-quality content consistently. Make sure you choose the annual plan to reduce the fees.

For those who are interested in subscribing, I suggest you send a request to their content team to send you writing samples so that you can evaluate the quality of writing beforehand.

Pros and Cons

Pros

• Easy-to-use dashboard
• Most writers are native English speakers, primarily from the United States.
• Unlimited requests and revisions
• Accepting all niches + Flexible
• Relatively fast turnaround of 1-2 days
• Project manager to handle requests and communicate your demands to content writers
• Use Copyscape to ensure your content is plagiarism-free.
• Panda Copy ensures 500-1500 words per day (depending on the plan you subscribe to.) The writer’s commitment is considerably higher than most peers in the industry.
• Low cost per word compared to competitors, providing good value for money
• 30-day money-back guarantee
• Excellent SEO content writing services for those who need content regularly

Cons

• No hands-off services. You or your team still need to research targeted SEO keywords and write a content brief on your own.
• No dedicated writer for Essential and Professional plans
• No free trial

2. Content Cucumber

Content Cucumber is a well-established content creation company specializing in providing writing services, including long-form blog posts, email copies, and newsletters.

If you want engaging content that will perform well in the search rankings for your blog post, Content Cucumber is undoubtedly one of the best options you can find.

Ordering Process

The process is quite similar to that of Panda Copy. After you sign up, you will be able to meet your dedicated writer and start submitting requests.

However, your dedicated writer will go beyond receiving instructions and write the article accordingly. Instead, your writer will suggest topics, revise drafts according to your comments, and advise you on an effective content marketing strategy.

Regarding requests, Content Cucumber accepts blog posts in any niche, newsletters, product descriptions, and email copies. Still, if you want your writer to write other types of content, you can directly inquire with him about whether he can fulfill your request.

You can send bulk orders as Content Cucumber does not have a limit on requests. Nevertheless, this will not help you receive your content faster as the writer works on each one sequentially, and he will write approximately 400 words per day.

Content Cucumber emphasizes that their content writers always use SEO best practices. Thus, you can rest assured that your content will not be penalized by search engines (especially Google) because of keyword stuffing or automatically generated content.

In terms of writing quality, you can view this post on their site to assess it. In my opinion, it is well-written, though I am not fond of her choice of paragraph structure.

This will not be a problem. If you encounter something you don’t like in the content, you can ask your writer to make changes until you are satisfied.

Pricing

Content Cucumber has a two-tier pricing plan as follows (all pricing is for monthly plans.):

• On Demand – $490 per month
• Hands-off – $1,960 per month

What you get from the On Demand plan will be similar to Panda Copy. You will get unlimited SEO content writing services. However, your writer will only be responsible for content writing. He will not provide suggestions on your SEO and content strategy.

Suppose you subscribe to the Hands-off plan. You can completely outsource your content marketing to Content Cucumber.

Your writer will generate topics, write high-quality blog posts, and even post them to your website! He will also organize your content schedule and craft your content marketing and SEO strategies. There is essentially nothing in content marketing left to worry about for your business.

Cost Per Word

The content writer will write for you 400 words per day on average. In one month, you will receive 400 x 22 = 8.800 words of content.

The cost per word is thus as follows:

Based on this metric alone, Content Cucumber is more expensive than Panda Copy, especially the Hands Off plan. However, elevated pricing for the Hands Off plan seems logical as your content writer will be responsible for your entire website’s content management.

Best for ..?

If your content needs are one-time and far below 8,800 words, you might want to skip Content Cucumber and consider a Pay-as-you-go SEO content service instead.

Bloggers, affiliate marketers, and small business owners that need content regularly should subscribe to the On Demand plan.

This is because further assistance is costly and unnecessary, especially if you already understand how to implement best SEO practices and content marketing strategies.

Their premium service would certainly eliminate the need to work on many repetitive, boring tasks, including keyword research, competitor research, content idea generation, and content brief creation.

However, you still receive only 400 words of content per day on average. Thus, this additional service alone will cost a hefty $1,500 per month, which I believe is not worth the price.

I think the Hands Off plan is worth considering only when your business or website is very new, you don’t have a content team and have no plans to form one.

If so, the Hands Off plan would be a superior alternative to hiring several untested full-time content writers who might do more harm than good.

Pros and Cons

Pros

• Excellent content writing and complete content management services
• Specialized in SEO-friendly website content creation
• Unlimited requests and revisions
• Outsourcing the entire content management is possible with Content Cucumber.
• Accepting all niches + High Flexibility
• 14-day money-back guarantee

Cons

• The daily commitment of 400 words is lower than most peers.
• High cost per word
• The Hands Off plan is costly.

3. Article-Writing. Co

Article-Writing.Co is another prominent company that provides excellent SEO writing services to thousands of businesses, including Shopify, eBay, GetResponse, along with many other websites and SaaS.

The company has a team of expert content writers from all fields. Currently, there are more than 100 of them. Hence, you can be sure that you will work with an expert writer in your niche.

Types of Services

Article-Writing.Co specializes in writing SEO-friendly articles, web copies, blog posts, email copies, and even social media posts. In other words, they offer all content writing services that are in the digital format.

Each kind of content has its own ordering process. For SEO content writing, there are three relevant services that Article-Writing Co offers as follows:

1. Article Writing
2. Blog Writing
3. Website Copywriting

Though all three services look alike to many (including me), they are fundamentally different.

Their first service, Article Writing, focuses on delivering SEO-optimized articles to clients. The SEO content writer will write according to your instructions and optimize the article to ensure it ranks well on search engine results pages.

Their second service, Blog Writing, helps build a company’s blog from scratch. The writers will utilize their storytelling skills to write convincing and engaging blog posts that enhance your brand image and encourage visitors to purchase your products and services.

Their latest service, Website Copywriting, is quite similar to Article Writing. However, you will work with top copywriters who will write a pillar post that will be SEO-optimized and potentially generate numerous conversions.

Article Writing/Website Copywriting Ordering Process

Those interested in Article Writing and Website Copywriting services will need to visit the product page and fill in the information. This includes word count, desired quality of writing, and quantity of articles you want.

Regarding the number of words, you can select from 200 words up to 2,000 for Article Writing and 5,000 for Website Copywriting. If you want more words for your article, you might need to reach out to Article-Writing Co for more details.

The best thing about this page is that it clearly shows the price of each article you need to pay.

Subsequently, a representative from Article-Writing.Co will contact you in less than 24 hours to discuss your request further and take your content briefs.

You don’t need to create content briefs for your writer, but it would be better to have one for your newly created SEO content to be in line with your brand voice.

The next step is to wait a few days or longer (depending on the article length.) The writer will then send the draft for your approval. You can request revisions until you are satisfied.

Blog Writing Ordering Process

The process is similar to the one above. However, you also need to inform Article-Writing Co about how many articles you need per month.

Within 24 hours, their managing editor will inquire with you about your business goals, demands, and requirements to choose the most suitable writer for your project.

After both parties reach an agreement, the writers will start writing for your blog. You can choose to hand over all of the content writing tasks to them or publish on your own.

The managing editor will contact you consistently to send drafts for your approval and present new topics to write about for your blog. Hence, you can rest assured that your business’ blog is in good shape.

Pricing and Cost Per Word

Both Article Writing and Website Copywriting services all use Pay-as-you-go models. Therefore, you will pay a one-time fee for each SEO content you order.

Cost per word will start from $0.10 up to $0.50 for Article Writing, while Website Copywriting costs much more, starting from $0.25 to $1 per word.

Regarding Blog Writing, you need to subscribe and pay monthly fees, which will depend on monthly articles, number of words, and quality of writing.

The cost per word for this service starts at $0.10 up to $0.50. Hence, a monthly subscription could cost hundreds to tens of thousands of dollars, depending on your needs.

Best for ..?

Article Writing. Co offers many services with flexible pricing models. Hence, it is suitable for all who need high-quality content for their websites or landing pages.

If your SEO content needs are minimal and not regularly, I suggest using their Article Writing service. The rates start at $0.10, which is considered expensive. However, there is no long-term contract, and you will also get unlimited revisions.

On the other hand, if you want to develop your business blog professionally, the blog writing service from Article-Writing. Co is a promising option.

I think the pricing for this service is reasonable and flexible. It starts at $0.10 per word, which is cheaper than Content Cucumber’s $0.22. Moreover, unlike other services, you can also fully customize your plan to suit your needs.

Regarding Website Copywriting, the pricing is extremely expensive. However, this is a regular rate for such a high-quality service.

If your business has had meager conversion rates from landing pages for a long time, poorly-written content might be the culprit. An investment in a top-notch sales page or a pillar page might be the solution you are seeking.

Pros and Cons

Pros

• Well-established and trusted by thousands of companies, including Shopify and eBay
• A team of more than 100 professional SEO content writers from the US and Canada
• Provide comprehensive and excellent SEO writing and autopilot content marketing services
• Unlimited Revisions
• Customized and flexible pricing model, thus suitable for all users
• Accepting all niches
• No long-term contract
• Excellent and highly responsive customer support

Cons

• Expensive (Article Writing) to Very Expensive (Website Copywriting)

4. Verblio

If you are struggling to find SEO content writers for your highly specialized niche, you need to look for nowhere else besides Verblio.

Verblio has a pool of 3,000 U.S.-based expert writers. Almost a quarter of them have a Master’s Degree or higher. Hence, you will certainly find an SEO content writer to write engaging and professional articles for your target audience.

Ordering Process

You will start by signing up (entering your business email) and filling in the information.

Verblio’s questionnaire is much more lengthy than the others. However, I think this is great because Verblio writers will clearly grasp your project and reduce the need for further clarifications.

The next step is to tailor your subscription (see Pricing section below). You can adjust the number of articles per month, content length, level of commitment, and others.

Subsequently, it’s time to submit the requests. You can completely specify your needs, including target keywords for SEO, article structure, and other details.

Unlike some SEO writing services, you can specify priorities or assign deadlines. Therefore, your most significant content will be ready on time.

Most Verblio clients will receive their first draft in 2-3 days. Verblio writers are not the fastest, but they are not too slow either.

You can review the draft and ask your content writers to make changes until you are satisfied. You don’t need to accept the content if it is not up to your standard.

Alternatively, you can request another piece of content from a different writer if you are completely unsatisfied with your assigned writer.

Furthermore, what I found exceptional about Verblio is its feedback system. You can leave feedback on the content writers you work with.

This feedback will be shared cross-platform, so the next writer that works with you can better understand your preferences and create content that is more likely to satisfy your needs.

As a result, this will help reduce the time and boredom when you need to correct the drafts.

Furthermore, if you are impressed by any writer’s service, you can bookmark him for future hires.

Pricing

Verblio’s pricing plan is much more complicated than its peers, but it offers a higher degree of flexibility to its users.

The pricing model that Verblio uses is a subscription model with add-ons. First, you will start by choosing the word length per piece of content.

You can choose from 300,600, 1000, 1500, and 2,000 words. Alternatively, you can customize the length, but it needs to be higher than 1,000, but not exceed 3,000 words.

I recommend choosing at least 1,000 words so you can gain access to Verblio’s top-tier SEO content writers. Moreover, longer content ranks better in search engine rankings.

The next step is to select the number of content pieces you want per month. The content calculator will adjust this data for you automatically.

Subsequently, there are additional services you can add to your subscription. The services are as follows:

• +Photo (+$19.95)- Your writer will add two high-quality photos to each content.
• +Optimize (+$39.95) – Besides photos, you will get SEO optimization for every piece of content, another round of proofreading, CMS formatting, and publishing to your website
• +Verblio Complete (+$149.95) – You will get everything in the +optimize add-on, plus an account manager, who will assist with everything content marketing (including keyword research and SEO strategy), oversee writers, answer your questions, and other tasks you need

Finally, you will select whether to pay monthly or annually. You will get a 17% discount if you choose the latter option.

Cost Per Word

The cost per word for Verblio is a bit difficult to determine, as it involves many factors.

Below are the cost per word ratios for each content length (with no add-ons)

Hence, the longer the content piece, the more expensive the cost per word.

Add-ons will increase the cost per word even further. To conclude, you should expect to pay at least $0.12 and up to $0.20 or more per word.

Best for ..?

Verblio is a more expensive SEO content writing service compared to Panda Copy and Content Cucumber. Their pricing is more or less in line with Article-Writing. Co.

However, if you are struggling to find an expert content writer who can write in your niche, Verblio provides the best chance of finding one. Thus, it may be worth the premium pricing.

Since Verblio’s subscription model is flexible, those that have one-time content needs can use it comfortably.

Just choose the monthly subscription and customize the number of articles you need for that month. You will not overpay for what you will not use.

However, Verblio has a minimum order of $105 (equivalent to approximately 900 words of content.) Thus, the flexibility you have will not be up to those of Pay-as-you-go services.

Regarding the add-ons, I think you should get the +optimize add-ons. Otherwise, your article will not be SEO-optimized, and they are not going to be useful for your website.

The +Verblio Complete add-on will enhance the content writing service to be a fully managed one, similar to Content Cucumber and Article-Writing. Co. However, I again do not think it is necessary, especially if you already know what you are doing.

Click the button below to receive an extra 35% discount.

Pros and Cons

Pros

• Verblio is a huge content writing service that has a network of 3,000 expert content writers. Hence you can always find one who knows your niche well.
• US-based professional writers
• Detailed Questionnaire
• Easy-to-use platform
• Unlimited revisions
• If you’re not satisfied, you can request another content writer to write for you for free.
• Customizable subscriptions
• Good feedback and bookmark system
• No long-term contract (unless you want one.)
• Bookmark your writers for future hires
• Publish your new content easily using WordPress and Hubspot integrations

Cons

• Complicated pricing structure
• Longer content costs more (cost per word-wise)
• Minimum Order Amount of $105

5. The Hoth

Unlike other services above, The Hoth provides a varied range of SEO services in addition to content writing. This includes managed SEO, link building, PPC management, press releases, and many others.

Regarding content optimization for SEO, you can rest assured that you will be in good hands.

Ordering Process

Hoth Blogger is The Hoth’s SEO content writing service for its customers. You will work with blog posts expert writers who have tons of experience crafting excellent web content and blog posts for websites.

After selecting your package, a representative will contact you to inquire about your business needs.

Subsequently, the Hoth team will work on keyword and topic research for you. You don’t need to do it on your own. Within days, they will send you a list of topics to approve or reject.

Just sit and relax until your high-quality content is ready. You can choose to approve or reject the article after viewing it. Since the Hoth offers unlimited revisions, you can make changes to the content until it is up to your expectations.

If you are satisfied with the content, the team can auto-publish it for you on your WordPress site. In addition, marketing agencies can forward the content via the Hoth’s approval hub to ask for your client’s approval.

Pricing

The pricing structure is straightforward, as the Hoth utilizes the Pay-as-you-go pricing model. You can freely choose the number of articles you need and their word count.

Nevertheless, there are two packages to select from as follows:

• Blogger
• Blogger Pro

Both packages are essentially the same. However, Blogger Pro is for specialized niches that need an expert’s touch to make it more comprehensive and in-depth.

Cost Per Word

The cost per word starts at $0.08 per word for the Blogger Plan and $0.16 for the Blogger Pro. However, the more word count, the lower the cost per word.

For example, if you use the Blogger package and order a 2000-word article, it will cost $130 or $0.065 per word compared to $0.08 for a 500-word article.

Comparatively, The Hoth does not have the best pricing as other SEO content writing services with unlimited requests are considerably cheaper. Their pricing belongs to the mid-range.

However, The Hoth is a contactless, managed content writing service that you can rely on. Paying them $0.065 or $0.08 per word to take your hands off content writing may be an excellent investment.

Pros and Cons

Pros

• Excellent specialized SEO content writing services
• Simple onboarding process
• No need to work on keyword/topic research on your own
• Fairly pricing
• No Long-term Contract
• Auto-publish content on your WordPress site
• Useful approval hub
• 30-day satisfaction guarantee

Cons

• High average turnaround time (up to 3 weeks)
• Not the most cost-effective

Alternatives to SEO Writing Services

If you do not think these SEO content writing services can satisfy your requirements or the pricing is out of reach, you might want to try these alternatives.

Freelance Websites

Freelance websites such as Fiverr and Upwork have millions of freelancers in their networks. You can find an excellent writer there to work with.

However, I think those writers are less reliable, as most are not vetted. Moreover, their pricing is not always cheaper than a trustworthy SEO content writing service.

Artificial Intelligence

Artificial Intelligence (AI) has been improving over the years. Currently, this new technology can help everyone create good content within seconds (not hours, days, or weeks), though the quality is still far below that of a human writer or copywriter.

Based on my experience, AI works best if a human writer helps edit the writing to make it more cohesive and readable.

Hence, AI may not be your one-stop shop for content writing as of now, but it can speed up your content production process many times.

You can read more about them in two of my posts: Best AI Content Generators and Best AI Copywriting Tools.